How can businesses ensure that the skills and knowledge gained from quarterly CX trainings are consistently applied by frontline employees in their interactions with customers?

Businesses can ensure that the skills and knowledge gained from quarterly CX trainings are consistently applied by frontline employees by implementing regular assessments and evaluations to measure the effectiveness of the training. They can also provide ongoing coaching and feedback to employees to reinforce the importance of applying the skills learned. Additionally, businesses can create a culture that values customer experience and encourages employees to prioritize customer satisfaction in their interactions. Finally, incorporating incentives or rewards for employees who consistently demonstrate the desired behaviors can further motivate them to apply their training in their customer interactions.