In what ways can businesses effectively balance the use of digital tools and human touch in their remote customer experience strategies to ensure genuine and lasting connections with customers in today's global marketplace?

Businesses can effectively balance the use of digital tools and human touch in their remote customer experience strategies by personalizing interactions through data-driven insights and analytics. They can also integrate chatbots and AI technology to streamline processes while still offering personalized support from human representatives when needed. Additionally, businesses can leverage virtual events and webinars to engage with customers in a more interactive and personal way, creating genuine and lasting connections in today's global marketplace.