How can companies effectively leverage customer feedback and insights to drive innovation and enhance their customer-centric culture initiatives over time?

Companies can effectively leverage customer feedback and insights by actively listening to their customers through surveys, feedback forms, and social media channels. They can analyze this data to identify patterns and trends that can inform their innovation strategies. By incorporating customer feedback into their product development process, companies can ensure that they are meeting the needs and expectations of their target audience. Additionally, fostering a customer-centric culture within the organization by prioritizing customer feedback and making it a central part of decision-making processes can help drive continuous improvement and innovation over time.