How can businesses effectively incorporate customer feedback into their product development process to ensure they are meeting the evolving needs and expectations of their customers, and what role does customer-centricity play in this strategy?

Customer Feedback
Businesses can effectively incorporate customer feedback into their product development process by actively seeking feedback through surveys, focus groups, and social media channels. They should analyze this feedback to identify common themes and prioritize changes based on customer preferences. Customer-centricity is essential in this strategy as it ensures that the focus remains on meeting the needs and expectations of customers. By prioritizing customer feedback and making it a central part of the product development process, businesses can stay ahead of competitors and build long-lasting relationships with their customers.