How can businesses balance the use of technology to enhance the customer experience while still maintaining a human touch in their interactions with customers?

Businesses can balance the use of technology by using it to streamline processes and provide efficient customer service, while still maintaining a human touch by personalizing interactions and showing empathy. They can also offer multiple channels for customer communication, allowing customers to choose the method that best suits their preferences. Additionally, businesses can train their employees to effectively use technology to support their interactions with customers, rather than replacing them entirely. Ultimately, the key is to find a balance between technology and human interaction that enhances the overall customer experience.