How can organizations ensure that their recognition and rewards program for CX ambassadors aligns with their overall business objectives and values, and how can they effectively communicate these connections to employees to drive motivation and engagement?

Organizations can ensure that their recognition and rewards program for CX ambassadors aligns with their overall business objectives and values by clearly defining the behaviors and outcomes that are rewarded, tying rewards to key performance metrics, and regularly reviewing and adjusting the program to ensure alignment. To effectively communicate these connections to employees and drive motivation and engagement, organizations can use multiple channels such as team meetings, newsletters, and one-on-one discussions to explain how the program ties into the company's goals and values. Additionally, providing examples of how recognition and rewards lead to personal and professional growth can help employees see the direct impact of their efforts on the organization.