In what ways can a company ensure that their "CX-Hero of the Month" recognition program is consistently motivating employees to deliver exceptional customer experiences, rather than just becoming a routine formality?

A company can ensure that their "CX-Hero of the Month" recognition program remains motivating by regularly updating the criteria for selection to keep it challenging and relevant. They can also provide tangible rewards or incentives for winners, such as gift cards or extra time off, to make the recognition more meaningful. Additionally, highlighting the impact of exceptional customer experiences on the overall success of the company can reinforce the importance of the program and inspire employees to strive for excellence. Regularly sharing success stories and feedback from customers can also help employees see the real-world impact of their efforts and encourage them to continue delivering exceptional experiences.