How can companies measure the success of their efforts to embed a customer-centric culture in their day-to-day operations, and what key metrics should they consider to track improvements in customer satisfaction and loyalty?
Companies can measure the success of their efforts to embed a customer-centric culture by tracking key metrics such as customer satisfaction scores, Net Promoter Score (NPS), customer retention rates, and customer lifetime value. These metrics can help companies understand how well they are meeting customer needs and expectations, and whether their efforts are resulting in increased customer loyalty and repeat business. Companies should also consider gathering feedback through customer surveys, focus groups, and social media monitoring to gain insights into customer perceptions and preferences, and use this information to continually improve their customer-centric strategies.
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