How can companies measure the impact of their CX ambassadors on customer satisfaction and loyalty, and what strategies can they implement to further leverage their influence in enhancing the overall customer experience?

Companies can measure the impact of their CX ambassadors on customer satisfaction and loyalty by tracking key metrics such as Net Promoter Score, customer retention rates, and customer feedback. To further leverage their influence in enhancing the overall customer experience, companies can implement strategies such as providing regular training and support to CX ambassadors, incentivizing them for driving positive customer experiences, and encouraging them to actively engage with customers to gather feedback and address any issues promptly. Additionally, companies can create a strong brand advocacy program that empowers CX ambassadors to share their positive experiences with others and attract new customers.