How can companies ensure that their employee engagement initiatives are directly contributing to improved customer experiences and ultimately driving business growth?

Companies can ensure that their employee engagement initiatives are directly contributing to improved customer experiences and driving business growth by aligning employee goals with customer satisfaction metrics. Providing training and development opportunities for employees to enhance their skills and knowledge can lead to better customer interactions. Implementing regular feedback mechanisms to gather insights from employees and customers can help identify areas for improvement. Additionally, recognizing and rewarding employees for their contributions to customer satisfaction can further motivate them to deliver exceptional service.