In what ways can companies leverage technology to enhance their customer-centric culture and improve overall customer satisfaction?

Companies can leverage technology to enhance their customer-centric culture by implementing customer relationship management (CRM) systems to track customer interactions and preferences. They can also utilize data analytics to gain insights into customer behavior and preferences, allowing for more personalized and targeted marketing efforts. Additionally, companies can use chatbots and artificial intelligence to provide real-time customer support and improve overall customer satisfaction by streamlining processes and reducing response times.