How can businesses leverage technology and data analytics to measure the effectiveness of cross-functional collaboration in enhancing the overall customer experience journey?

Businesses can leverage technology and data analytics by implementing tools that track key performance indicators related to cross-functional collaboration, such as response times, customer feedback, and project completion rates. By analyzing this data, businesses can identify areas of improvement and make data-driven decisions to enhance the customer experience journey. Additionally, businesses can use technology to facilitate communication and collaboration among different departments, ensuring a seamless flow of information and resources to better serve customers. Overall, leveraging technology and data analytics allows businesses to measure the impact of cross-functional collaboration on the customer experience journey and make informed decisions to drive improvements.