How can companies effectively leverage cultural differences to drive innovation and creativity in their product development process, and what strategies should they implement to ensure that diverse perspectives are integrated into every stage of the design and launch process?

Creativity
Companies can effectively leverage cultural differences by creating a diverse team that brings a variety of perspectives to the table. They should encourage open communication and collaboration among team members to ensure that diverse viewpoints are considered in every stage of the design and launch process. Additionally, companies can implement strategies such as conducting market research in different regions, seeking feedback from customers with varying cultural backgrounds, and incorporating diversity training to foster a more inclusive and innovative work environment.