How can businesses incorporate customer feedback and social media engagement into their strategy to continuously improve customer engagement and trust-building efforts?

Businesses can incorporate customer feedback by actively seeking input through surveys, reviews, and direct communication channels. This feedback can then be analyzed to identify areas of improvement and implement changes to better meet customer needs. Social media engagement can be used to interact with customers in real-time, respond to inquiries and feedback, and build relationships with followers to increase trust and loyalty. By integrating customer feedback and social media engagement into their strategy, businesses can continuously improve their customer engagement efforts and build trust with their audience.