How can businesses ensure that the technology they implement not only enhances cross-functional collaboration and customer experience, but also aligns with their overall business goals and objectives?

Businesses can ensure that the technology they implement enhances cross-functional collaboration and customer experience by conducting thorough research to understand the needs of their employees and customers. They should also involve key stakeholders from different departments in the decision-making process to ensure alignment with overall business goals and objectives. Additionally, businesses can regularly assess the effectiveness of the technology through feedback mechanisms and data analytics to make necessary adjustments and improvements. Finally, it is important for businesses to continuously communicate the purpose and benefits of the technology to employees to ensure adoption and utilization across the organization.