How can companies ensure that remote employees are aligned with the company's customer experience goals and values, and what tactics can be used to foster a strong sense of connection and engagement among remote team members?

Companies can ensure that remote employees are aligned with the company's customer experience goals and values by clearly communicating expectations, providing regular feedback and recognition, and offering training and resources to support their understanding of the company's goals. To foster a strong sense of connection and engagement among remote team members, companies can utilize virtual team-building activities, encourage open communication through regular video calls and messaging platforms, and create opportunities for collaboration and shared experiences through virtual meetings and projects. Additionally, providing opportunities for remote employees to participate in company-wide events and initiatives can help them feel connected to the larger organization and its values.