How can businesses ensure that their use of technology in customer interactions enhances the overall customer experience rather than detracts from it?

Customer Interactions
Businesses can ensure that their use of technology enhances the overall customer experience by first understanding their customers' preferences and needs. They should invest in user-friendly technology that is intuitive and easy to navigate. Regularly gathering feedback from customers and making necessary adjustments to improve their experience is also crucial. Additionally, providing personalized and timely customer support through technology can help build a positive relationship with customers.