In what ways can a company empower and support their CX ambassadors to ensure they are effectively representing the brand and driving customer satisfaction?

A company can empower and support their CX ambassadors by providing them with comprehensive training on the brand values, products, and services. They can also offer ongoing communication and feedback channels to address any concerns or questions the ambassadors may have. Additionally, offering incentives and recognition for outstanding performance can motivate ambassadors to consistently deliver exceptional customer service. Regularly updating ambassadors on new developments and changes within the company can also ensure they are well-informed and equipped to represent the brand effectively.