How can companies ensure that their storytelling techniques in internal CX videos effectively resonate with employees across different departments and levels of the organization, ultimately fostering a unified understanding and commitment to enhancing the customer experience?

Companies can ensure that their storytelling techniques in internal CX videos resonate with employees across different departments and levels by focusing on creating a clear and compelling narrative that highlights the importance of customer experience. Tailoring the messaging to address specific pain points or challenges faced by different teams can help employees see the relevance of the customer experience to their own roles. Additionally, incorporating real-life examples or testimonials from colleagues can make the message more relatable and engaging. Finally, providing opportunities for feedback and discussion after viewing the videos can help foster a sense of ownership and commitment to improving the customer experience throughout the organization.