How can companies ensure that their innovative tactics to showcase the value of CX awards and drive a customer-centric culture are resonating with their target audience and effectively influencing their behavior and perception of the brand?

Companies can ensure that their innovative tactics to showcase the value of CX awards and drive a customer-centric culture are resonating with their target audience by conducting market research to understand their preferences and needs. They can also engage with customers through various channels to gather feedback and adjust their strategies accordingly. Additionally, companies can leverage social proof and testimonials from satisfied customers to build credibility and trust. By consistently delivering exceptional customer experiences and communicating the benefits of their CX awards, companies can effectively influence their target audience's behavior and perception of the brand.