How can companies ensure that their employees are consistently aligned with the organization's customer-centric values and goals, and what role does leadership play in driving a customer-centric workplace culture?

Communication
Companies can ensure that their employees are consistently aligned with customer-centric values and goals by clearly communicating these values and goals throughout the organization, providing training and development opportunities to help employees understand and embody these values, and recognizing and rewarding behaviors that align with a customer-centric approach. Leadership plays a crucial role in driving a customer-centric workplace culture by setting the tone at the top, modeling customer-centric behaviors, and empowering employees to make decisions that prioritize customer needs. Effective leadership also involves regularly soliciting feedback from employees and customers to continuously improve and refine the organization's customer-centric approach.