How can businesses strike a balance between utilizing technology to streamline internal processes and maintaining a personalized touch in customer interactions to enhance overall customer experience?

Businesses can strike a balance by implementing technology to automate routine tasks and improve efficiency, while reserving personalized interactions for more complex or sensitive customer interactions. They can also use data analytics to better understand customer preferences and tailor their interactions accordingly. Additionally, businesses can invest in training their staff to effectively use technology while still maintaining a human touch in their interactions with customers. Overall, the key is to leverage technology to enhance customer experience, not replace the human element entirely.