How can businesses balance the use of technology, such as AI and chatbots, with maintaining a personal and human touch in their customer service interactions in today's digital age?

Businesses can balance the use of technology like AI and chatbots by ensuring that these tools enhance, rather than replace, human interaction. This can be achieved by using AI to handle routine tasks and free up employees to focus on more personalized customer interactions. Companies should also invest in training their staff to effectively use technology to provide a more personalized experience. Additionally, businesses can use data collected through technology to tailor their customer service interactions and make them more relevant and humanized.