How can businesses strike the right balance between leveraging technology to create personalized virtual experiences for customers and maintaining a human touch in their customer service interactions, in order to enhance customer loyalty and satisfaction?

Businesses can strike the right balance by using technology to collect and analyze customer data to personalize virtual experiences while also training their customer service representatives to provide empathetic and personalized interactions. They can use AI and automation to streamline processes and provide quick responses, but also ensure that there are opportunities for customers to speak with a live representative when needed. By combining technology with a human touch, businesses can create a seamless and personalized customer experience that builds loyalty and satisfaction.