How can companies strike a balance between incorporating cutting-edge technology into their customer experience strategies and ensuring that these innovations do not alienate or overwhelm less tech-savvy customers?

Companies can strike a balance by offering multiple channels for customer interaction, including both high-tech options and traditional methods. They can provide training and support for less tech-savvy customers to help them navigate new technologies. Additionally, companies can gather feedback from customers of all tech levels to ensure that their experiences are positive and user-friendly. It is important for companies to prioritize usability and accessibility when implementing new technologies to cater to a diverse customer base.

Keywords

technology customer experience balance usability feedback

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