In what ways can businesses strike a balance between utilizing real-time feedback tools and maintaining a personalized customer experience through human interaction in the ever-evolving landscape of digital technology?

Businesses can strike a balance between utilizing real-time feedback tools and maintaining a personalized customer experience by integrating both digital and human touchpoints in their customer service strategy. This can include using automated chatbots for quick responses to common queries while also offering customers the option to speak to a human representative for more complex issues. Businesses can also utilize data from real-time feedback tools to personalize interactions with customers, such as recommending products based on their purchase history or preferences. Ultimately, businesses should aim to create a seamless omnichannel experience that combines the convenience of digital technology with the personal touch of human interaction.