How can companies strike the right balance between personalization and privacy to ensure that their customers feel valued and respected in today's digital age?

Companies can strike the right balance between personalization and privacy by being transparent about how customer data is collected and used. They should give customers control over their personal information and allow them to opt in or out of data collection. Companies can also prioritize data security measures to protect customer information. By providing personalized experiences based on customer preferences and behaviors while respecting their privacy boundaries, companies can ensure that customers feel valued and respected in today's digital age.