In what ways can businesses ensure that the human element remains central to their customer interactions, even as they continue to adopt advanced technologies such as artificial intelligence and automation?

Businesses can ensure that the human element remains central to their customer interactions by prioritizing empathy and emotional intelligence in their customer service training. They can also personalize interactions by using customer data to tailor experiences and anticipate needs. Additionally, businesses can provide multiple channels for customer communication, including live chat and phone support, to give customers the option to speak with a real person when needed. Finally, businesses should regularly gather feedback from customers to understand their preferences and ensure that technology is enhancing, not replacing, the human touch in customer interactions.