How can companies effectively align their customer-centric culture with their overall business objectives and strategies to ensure long-term success and sustained growth?

Companies can effectively align their customer-centric culture with their overall business objectives and strategies by prioritizing customer needs and feedback in decision-making processes. This involves integrating customer insights into product development, marketing strategies, and customer service initiatives. By fostering a customer-centric culture, companies can build long-term relationships with customers, enhance brand loyalty, and drive sustained growth. This alignment can be further reinforced by measuring and tracking key performance indicators related to customer satisfaction and loyalty to ensure continuous improvement and alignment with business objectives.