How can companies ensure that their customer-centric culture initiatives align with their overall business objectives and contribute to long-term success?

Companies can ensure that their customer-centric culture initiatives align with their overall business objectives by clearly defining their customer experience goals and integrating them into their strategic planning. They should also invest in training and development programs to ensure employees understand the importance of customer satisfaction and are empowered to deliver exceptional service. Additionally, regularly measuring and monitoring key performance indicators related to customer satisfaction and loyalty can help companies track progress and make necessary adjustments to ensure long-term success. Lastly, fostering a culture of continuous improvement and innovation can help companies stay ahead of changing customer needs and preferences, ultimately contributing to their long-term success.