How can businesses ensure that their cross-functional collaboration efforts are sustainable and continue to positively impact the overall customer experience over time?

Businesses can ensure sustainable cross-functional collaboration efforts by establishing clear communication channels, setting measurable goals, and fostering a culture of collaboration and teamwork. Regularly evaluating the effectiveness of collaboration initiatives, providing ongoing training and support for employees, and adapting strategies based on feedback and results can help maintain a positive impact on the customer experience over time. Additionally, creating cross-functional teams with diverse skill sets and perspectives can lead to innovative solutions and long-term success in enhancing the overall customer experience.