How can employees proactively seek feedback from customers to continuously improve their service and tailor their interactions to meet individual preferences and needs?

Employees can proactively seek feedback from customers by regularly soliciting input through surveys, feedback forms, and follow-up calls. They can also encourage customers to provide feedback through online reviews and social media platforms. By actively listening to customer concerns and suggestions, employees can identify areas for improvement and make necessary adjustments to better meet individual preferences and needs. Additionally, employees can use customer feedback to personalize interactions, such as addressing customers by name, remembering past interactions, and offering tailored solutions based on their preferences.