How can companies ensure that their remote CX ambassadors maintain a strong sense of connection and alignment with the brand's values and voice, despite working from different locations?

Companies can ensure that their remote CX ambassadors maintain a strong sense of connection and alignment with the brand's values and voice by providing regular training and communication sessions. Utilizing technology such as video conferencing and messaging platforms can help keep ambassadors connected and engaged. Setting clear expectations and goals for ambassadors, as well as providing feedback and recognition for their work, can also help reinforce the brand's values and voice. Additionally, creating a strong company culture and fostering a sense of community among remote workers can further strengthen their connection to the brand.