In an age where data breaches and cyber attacks are becoming increasingly common, how can companies go above and beyond to not only communicate their privacy and security measures effectively, but also actively engage and involve customers in the ongoing protection of their personal information?

Companies can go above and beyond by being transparent about their privacy and security measures through clear and easily accessible communication channels. They can actively engage customers by providing regular updates on security protocols and encouraging feedback and questions. Companies can involve customers in the protection of their personal information by offering educational resources on best practices for online security and privacy, as well as implementing features like two-factor authentication and regular security check-ins. By fostering a culture of collaboration and trust, companies can build stronger relationships with customers and demonstrate their commitment to safeguarding personal data.