How can companies effectively measure the success and impact of virtual events on fostering a sense of community and connection among customers in a remote CX environment?
Companies can measure the success and impact of virtual events on fostering a sense of community and connection among customers in a remote CX environment by tracking metrics such as attendance rates, engagement levels, feedback from participants, and social media mentions. They can also conduct surveys or polls to gather direct feedback from attendees on their experience and sense of community. Additionally, companies can analyze data on customer behavior and interactions post-event to see if there has been an increase in engagement or loyalty as a result of the virtual event.
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