How can companies measure the success of their digital tools in improving employee support for CX and enhancing overall customer experience and loyalty, and what key performance indicators should they track to ensure continued success?

Companies can measure the success of their digital tools in improving employee support for CX and enhancing overall customer experience and loyalty by tracking key performance indicators such as employee engagement with the tools, customer satisfaction scores, customer retention rates, and Net Promoter Score. These metrics can provide insights into how effectively the digital tools are being utilized by employees to support CX efforts and how they are impacting customer experience and loyalty. By regularly monitoring these KPIs, companies can ensure continued success and make data-driven decisions to optimize their digital tools for better results.