In what ways can businesses measure the success of their customer experience strategy when incorporating both artificial intelligence and human interaction?

Businesses can measure the success of their customer experience strategy by tracking key performance indicators such as customer satisfaction scores, Net Promoter Score, and customer retention rates. They can also analyze data from AI tools to understand customer interactions and preferences, and compare this with feedback from human interactions to gauge effectiveness. Additionally, monitoring customer feedback across various channels and conducting regular surveys can provide valuable insights into the impact of AI and human interaction on overall customer experience. Overall, a combination of quantitative and qualitative data analysis can help businesses evaluate the success of their customer experience strategy incorporating both AI and human interaction.