How can companies measure the success of their efforts in improving CX competency over time, and what key performance indicators should they focus on to track progress effectively?

Customer Satisfaction
Companies can measure the success of their efforts in improving CX competency over time by tracking key performance indicators such as customer satisfaction scores, Net Promoter Score (NPS), customer retention rates, and customer lifetime value. By analyzing these metrics regularly, companies can gauge the impact of their CX initiatives on customer loyalty and overall business performance. Additionally, monitoring customer feedback through surveys, reviews, and social media can provide valuable insights into areas for improvement and help companies adjust their strategies accordingly.