How can brands measure the effectiveness of their multilingual customer support efforts in bridging language barriers and increasing customer loyalty?

Brands can measure the effectiveness of their multilingual customer support efforts by tracking metrics such as customer satisfaction scores, response times, and resolution rates across different languages. Conducting surveys or feedback sessions with customers who have utilized multilingual support can also provide valuable insights into their experiences. Analyzing customer retention rates and repeat business from customers who have received support in their preferred language can help gauge the impact on increasing customer loyalty. Additionally, monitoring social media and online reviews in different languages can provide further feedback on the effectiveness of multilingual support efforts in bridging language barriers.