How can companies effectively measure the long-term impact of their strategies to address resistance to change and enhance internal CX communication, beyond just immediate feedback and performance indicators?

Companies can effectively measure the long-term impact of their strategies by implementing regular surveys and feedback mechanisms to track employee sentiment and engagement over time. They can also analyze retention rates, productivity levels, and overall employee satisfaction to gauge the success of their change initiatives. Additionally, conducting focus groups, interviews, and one-on-one discussions with employees can provide valuable insights into the effectiveness of internal communication strategies and the level of buy-in from staff members. Finally, monitoring key metrics such as employee turnover, customer satisfaction, and financial performance can help companies assess the overall impact of their change management efforts on both internal and external stakeholders.