How can companies measure the effectiveness of interactive elements in their internal CX videos in improving employee engagement and understanding of customer experience stories?

Companies can measure the effectiveness of interactive elements in their internal CX videos by tracking engagement metrics such as views, shares, and completion rates. They can also gather feedback from employees through surveys or focus groups to understand how the interactive elements are impacting their engagement and understanding of customer experience stories. Additionally, companies can analyze key performance indicators related to employee satisfaction, productivity, and retention to see if there are any improvements after implementing interactive elements in their videos.