How can companies measure the impact of incorporating storytelling into the employee journey on maintaining a strong connection to CX goals and values?

Companies can measure the impact of incorporating storytelling into the employee journey by tracking employee engagement levels before and after implementing storytelling techniques. They can also conduct surveys or interviews to gather feedback from employees on how storytelling has influenced their understanding and connection to CX goals and values. Additionally, companies can analyze metrics such as customer satisfaction scores, employee retention rates, and overall business performance to see if there is a correlation between storytelling efforts and maintaining a strong connection to CX goals and values.