How can organizations measure the impact of sharing internal CX stories through technology and social media platforms on employee engagement and overall customer-centric culture?

Organizations can measure the impact of sharing internal CX stories through technology and social media platforms on employee engagement and overall customer-centric culture by tracking metrics such as employee feedback, engagement levels, and sentiment analysis. They can also conduct surveys or interviews to gather direct feedback from employees on how these stories have influenced their understanding of customer-centric culture. Additionally, monitoring social media engagement, reach, and sentiment around these stories can provide insights into their impact on external stakeholders and overall brand perception. Regularly analyzing these data points can help organizations understand the effectiveness of their internal storytelling efforts in driving employee engagement and fostering a customer-centric culture.

Keywords

organizational impact internal CX stories technology social media platforms employee engagement

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