How can companies effectively measure the impact of empowering CX ambassadors with decision-making authority on both customer satisfaction and employee morale, and use this data to continuously improve their customer experience strategy?

Companies can measure the impact of empowering CX ambassadors with decision-making authority by tracking customer satisfaction metrics before and after implementation. They can also conduct employee surveys to gauge morale and engagement levels. By analyzing this data, companies can identify trends and areas for improvement in their customer experience strategy. Continuous feedback loops and regular performance reviews can help ensure that adjustments are made in real-time to enhance both customer satisfaction and employee morale.