How can companies effectively measure the impact of their CX awards program on overall employee engagement and customer satisfaction levels?

Companies can measure the impact of their CX awards program on overall employee engagement by conducting surveys to gather feedback from employees on how the program has influenced their satisfaction and motivation levels. They can also track metrics such as employee retention rates and productivity levels before and after implementing the program. To measure the impact on customer satisfaction levels, companies can analyze customer feedback, reviews, and ratings to see if there has been an improvement since the program was introduced. Additionally, companies can compare key performance indicators related to customer satisfaction, such as Net Promoter Score or customer loyalty metrics, to gauge the program's effectiveness.