How can companies effectively measure the impact of implementing changes based on customer feedback on their public reputation and overall business performance?

Companies can effectively measure the impact of implementing changes based on customer feedback by tracking key performance indicators such as customer satisfaction scores, net promoter scores, and customer retention rates. They can also monitor online reviews, social media mentions, and customer sentiment to gauge public perception. Additionally, conducting surveys and focus groups can provide valuable insights into how changes are being received by customers and how they are impacting overall business performance. It is important for companies to regularly review and analyze this data to make informed decisions and continuously improve their products and services.