How can companies effectively measure the impact of their efforts to maintain a customer-centric culture and ensure that employees are truly embodying customer experience values in every interaction they have with customers?

Companies can effectively measure the impact of their efforts by implementing key performance indicators (KPIs) related to customer satisfaction, retention rates, and customer feedback. They can also conduct regular surveys and gather feedback from customers to assess their experience. Additionally, companies should provide ongoing training and development programs for employees to ensure they understand and embody customer experience values. Regularly evaluating employee performance and providing incentives for customer-centric behavior can also help in ensuring that employees are truly embodying customer experience values in every interaction.