In addition to surveys and key performance indicators, how else can companies gather qualitative data to measure the impact of a culture of appreciation on customer loyalty and satisfaction?

In addition to surveys and key performance indicators, companies can gather qualitative data by conducting focus groups with customers to gain in-depth insights into their experiences and perceptions of the company's culture of appreciation. Companies can also analyze customer feedback and reviews on various platforms to understand how customers feel about the level of appreciation they receive. Another way to gather qualitative data is through one-on-one interviews with customers to delve deeper into their thoughts and emotions regarding the company's culture of appreciation and its impact on their loyalty and satisfaction.