How can companies effectively measure the impact of employee involvement in implementing changes based on customer feedback, and what strategies can be implemented to continuously improve this collaboration for a more customer-centric approach?

Companies can measure the impact of employee involvement in implementing changes based on customer feedback by tracking key performance indicators such as customer satisfaction scores, retention rates, and revenue growth. To continuously improve collaboration for a more customer-centric approach, companies can establish regular communication channels between employees and customers, provide training and resources to help employees better understand customer needs, and incentivize employees to actively participate in implementing customer feedback-driven changes. Additionally, soliciting feedback from employees on their experiences and suggestions for improvement can help identify areas for enhancement in the collaboration process.