How can companies effectively measure the impact and ROI of their CX Ambassador programs in driving brand reputation and customer advocacy in the digital age?

Companies can effectively measure the impact and ROI of their CX Ambassador programs by tracking key metrics such as customer satisfaction scores, Net Promoter Score (NPS), and customer retention rates. They can also use social listening tools to monitor online conversations and sentiment related to their brand. Additionally, conducting surveys and gathering feedback from customers who have interacted with CX Ambassadors can provide valuable insights into the program's effectiveness. Lastly, companies can analyze referral rates and the number of new customers acquired through their CX Ambassador program to determine its impact on driving brand reputation and customer advocacy in the digital age.